Reichheld; the one writer you need to know Outline

Reichheld; the one writer you need to know - Outline Example In that regard, the researcher intends to identify whether the works of Reichheld bear meaning or they are simply works of a marketer. This paper would contain an assessment of one of Reichheld’s articles in regards to a study he conducted, and relate this to academic literature relevant to marketing. The Bain and Companys loyalty practice is founded by Fred Reichheld. The loyalty practice is designed to assist firms in attaining their organizational objectives and producing sustainable outcomes which can be achieved through an enhanced consumer and employee loyalty. Reichheld joined the company in 1978, whose duties encompass leadership activities, mainly concerning the context of Vompensation and Nominating and Management committees across the globe. He eventually became the first Bain fellow of the company in 1999. Being a Bain fellowed allowed him to delve into research and writing while being employed in the firm. In line with Reichhelds work, he was able to associate the connection between loyalty and profit through studying retention on the end of the customers and employees (Reichheld, 2011). He is also known as the author of bestselling books with the Harvard Business Review Press, which are as follows: (1) The Loyalty Effect: The Hidden Force Behind Growth, Profits, and Lasting Value; (2) Loyalty Rules! How Todays Leaders Build Lasting Relationships; and (3) The Ultimate Question. Some of his works include the NetPromoter framework, which was introduced in his book "The Ultimate Question". The NetPromoter framework has been utilized by various large corporations, which includes General Electric, Apple and American Express, to name a few. Apart from being an author, Reichheld is also a renowned speaker among various major business forums. In fact, Reichheld has been awarded as one of the 25 most influential consultants by the Consulting magazine in the survey they have processed in

Pot Holes Everywhere Essay Example | Topics and Well Written Essays - 250 words

Pot Holes Everywhere - Essay Example This is because they have the infrastructure and the capacity. However, the benefits and cost implications for this company is not stated. The relationship between the companies DelDot the Ministry of Transport is not explicit. The proposed solution is an ideal solution to the problem according to how it has been presented in the executive summary. However, it has not stated how the app will be picking up new potholes and updates them to the system. This may be a great danger because users may not be keen on potholes as they depend on the app. The other challenge is what if there are many potholes at a given location that cannot be captured in the system. This project is not feasible because of the technology involved. It is not also feasible because weather patterns changes and results into potholes frequently; capturing each and every pothole is a challenge. There are areas that there is poor internet reception. How will they resolve the problem? The market aspect is also a challenge, if the transport department does not approve the app by DelDot will not have the market. They may also design their own app. Generally, this executive summary desires a lot. The summary is well written but the technology is not well written. Carabello, Blase A., and FAHA Kanu Chatterjee. "ACC/AHA 2006 practice guidelines for the management of patients with valvular heart disease: executive summary."  Journal of the American College of Cardiology  48.3

Schizophrenia :: Health, Mental Disorder

Schizophrenia is a degenerative mental disorder that affects millions of people worldwide. The term schizophrenia comes from the Greek roots schizen â€Å"to split† and phren â€Å"mind† so it is referred to as a as a â€Å"split-mind disease.† Eugen Bleuler diagnosed the first case of schizophrenia in 1908, but Auguste Morel had characterized the disease over 40 years earlier in 1860 (Wikipedia 109). Characteristics of schizophrenia include positive and negative symptoms that manifest in very different ways. The positive symptoms include psychotic behavior such as auditory hallucinations and delusions as well as disorganized characteristics such as paranoid affect and a disordered thought process. On the other hand, negative symptoms signify a loss of normal activity and can include social withdrawal, flat affect, and psychomotor retardation (103 lecture). Having schizophrenia can result in average decrease in life expectancy of 12-15 years (due to its associati on with secondary side affects (wiki 2). Studies now show that schizophrenia has a global lifetime prevalence of around 1-2%, and accounts for up to half of all psychiatric inpatients (103 lecture). The debilitating effects of Schizophrenia usually results in a poor quality of life for the millions of people who suffer from the disease, so it is of the utmost importance to investigate its causes and potential treatments. Many brain regions such as the prefrontal cortex, basil ganglia, and the cerebellum have been implicated as potential sources of schizophrenia’s affects (103 lecture). It has been hypothesized that the medications used to treat Schizophrenia work to restore the neural conductivity and activity to the region of affect by restoring proper neurotransmitter function. Current treatment of Schizophrenia utilizes atypical antipsychotics, such as Aripiprazole (Abilify), Clozaril (Clozapine), and Risperdal (Resperidone) (Schizophrenia.com). These medications have contributed significantly to the study of Schizophrenia and are now the primary basis by which researchers study the neurological effects of the disease. Many major neurotransmitter systems such as Serotonin (5-HT), Dopamine (DA), and Glutamate (NMDA) have now been implicated in Schizophrenia and it is possible that complex interactions between these systems lead to the neurological effects of the disease. This paper will prim arily focus on the Serotonin neurotransmitter system, with respect to the 5-HT2A receptors in the brain. The 5-HT2a Receptor While the cause of schizophrenia is largely unknown there is evidence that it is a result of abnormal brain pharmacology. The role of the 5-HT receptors in schizophrenia has come to light in the past few decades when it was found that the new generation of antipsychotics (referred to as atypical antipsychotics) act as potent 5-HT2a receptor antagonists relative to the antagonistic effect on dopamine receptors (Herbert Y.

European History Essay

When questioned in regards to the Enlightenment, an individual may give the general description that it was a time period ranging from the mid seventeenth to late eighteenth century that stressed the cultivation of philosophical, intellectual and cultural movements. However, they may not be aware of specific implications it had on former central powers such as the church. Although the scientific revolution was a stepping stone to the destabilization of the church, it was the enlightenment that ultimately removed the church from the central control of cultural and intellectual life. The scientific revolution is a time period in history roughly from 1500 to 1700 that is known as one where advances in European mathematical, political and scientific thought occurred. A â€Å"founding father† of the scientific revolution was a polish scientist by the name of Nicholas Copernicus, whose conclusion that it was the sun, not the earth that lies at the center of the solar system, was a d irect contradiction to the church, which strongly believed the vice-versa or the Geo-Centric theory. (Merriman,290) It was this initiating step that led other scientists to further question and test traditional church beliefs. An example of this is Galileo Galilee and his creation of a telescope that would confirm the geocentric theory, although for which he was decreed a heretic and put under house arrest. (Merriman 296) In the â€Å"Crime of Galileo: Indictment and Abjuration of 1633† we can directly see Galilee’s theories being refuted by the church in the following quote: â€Å"The proposition that the sun is in the center of the world and immovable from its place is absurd, philosophically false, and formally heretical; because it is expressly contrary to Holy Scriptures†¦ The proposition that the earth is not the center of the world, nor immovable, but that it moves, and also with a diurnal action, is also absurd, philosophically false, and, theologically considered, at least erroneous in faith†¦.Therefore: We pronounce, judge, and declare, that you, the said Galileo . . . have rendered yourself vehemently suspected by this Holy Office of heresy.† (2) Here we can see the church counter-arguing Galilee’s theory by stating that it contradicts the Holy Scriptures, the biblical text that virtually controlled how individuals interpreted the world. Through Galileo’s thought’s individual’s became encouraged to see the world through measurable means such as experiments and evidence, as oppose to biblical texts that told otherwise. It was only after scientific discoveries such as the one above that philosophers started questioning the natural world. It was discoveries such as the one above that influenced great thinkers such as Isaac Newton, whose discoveries altered not only scientific thought but views about religion for decades to come. (Merriman,300) A Prussian philosopher by the name of Immanuel Kant, who lived from the mid seventeen hundreds to the early eighteen hundreds, was influenced by these ideas of empiricism and reason. In his 1784 publication â€Å"What is Enlightenment† Immanuel Kant write s: â€Å"Sapere aude! (Dare to know) Have courage to use your own reason. If I have a book which understands for me, a pastor who has a conscience for me†¦I need not trouble myself. I need not think, if I can only pay – others will easily undertake the irksome work for me.† (1-2) This can be interpreted that Kant is advising individuals to use their own sense of logic and to understand the natural world. Here, we can see that traditional church ideas are being pushed away for ones of a logical nature, hence a church that is surely losing its grip on the people of Europe. This idea of tradition church ideas being replaced can be further seen in Kant’s writing when he states: â€Å"The escape of men from their self-incurred tutelage – chiefly in matters of religion because our rulers have no interest in playing guardian with respect to the arts and sciences and also because religious incompetence is not only the most harmful but also the most degrading of all.† (12) The interpretation that can be derived from this is that Kant believes that church officials have no concern for the development of man and wish for them to remain uneducated about the world in which they reside. Moreover, the argument can be made is that because the church’s negligence in accepting evolving scientific theories, people came to understand that the need to stray from church beliefs in order to grasp their own sense of understanding was unmistakable, therefore ultimately decreasing the churches once high standing in the lives of early Europeans. The scientific revolution, a corner stone for mankind, whose implications are being felt to this very day, was in addition responsible for the development of a time period known as the enlightenment. Characterized as a movement of philosophical, cultural, and intellectual gains, in addition the enlightenment was responsible for the decentralization of church power in Europe during the seventeenth and eighteenth centuries. Scientist such as Nicholas Copernicus, Galileo Galilee, and Isaac Newton influenced individuals through their theories which stressed using empirical evidence and reasoning to define the world they dwell in. It was through these ideas that Europeans came to understand the Church’s denial to accept reason and empiricism, decentralizing the churches one’s great grasp over society. Works-Cited Kant, Immanuel. â€Å"What is Enlightenment?† Internet Modern History Sourcebook. 15 November 2012. http://www.fordham.edu/halsall/mod/kant-whatis.html. Merriman, John. A history of Modern Europe: From the Renaissance to the age of Napoleon. 3rd ed. Vol. 1. London: W.W.Norton and Company Inc., 2010. N. pag. Print. â€Å"The Crime of Galileo: Indictment and Abjuration of 1633.† . Web. 15 Nov. 2012. .

The, Peace, Night, Day, Love, Hate - 1946 Words

Introduction Binaries are embedded within every facet of our perceptions. War, peace, night, day, love, hate; we are inclined to believe that every subject, idea, and thing has a polarizing companion. While this paradigm may be beneficial in understanding the distinction and differences between these pairs, it fails to entertain an idea even more compelling; that these polar opposites may not in fact be that different from one another, and the bold notion that these dichotomies might not be as real as we presume. Art and physics have been traditionally painted as polar opposites; neither resembling the other even remotely. One is rational, objective, and logical, while the other is interpretive, subjective, and, at times, seemingly illogical. While these superficial characteristics make a persuasive argument for an antagonistic relationship between these subjects, it fails to acknowledge their overarching commonality. Both disciplines have rich and prolific histories, saturated with radical ideas , incredible individuals, and ground breaking discoveries and progressions. These rich histories have provided the necessary foundation for the modern interpretations of these subjects and all the wonderful innovations and understandings this modernity has entailed. While many factors, movements, and people are responsible for this progression, two such movements in particular have caused radical paradigm shifts in their respective disciplines. Impressionism and Albert Einstein’sShow MoreRelatedA Comparison Of Beyond The Love Story And West Side Story1483 Words   |  6 PagesBeyond the love story People are always rewriting other people’s stories - consciously or unconsciously - cutting and trimming, pasting, rearranging, and adjusting to new times and circumstances, sometimes adding truly creative elements and occasionally actually improving on the original. 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I hate the word as I hate hell, all Montagues, and thee. This allows us to see the role that both these characters play in the violent scenes of the production, Benvolio the peacekeeping Montague and Tybalt the hot headed

The American Revolution Was A Significant Part Of American...

The American Revolution was a significant part of American History. It marked the first time in history that people fought for their independence. Even though there were not as many deaths in this war compared to the wars that would come in later years, it was still a great part of history and not only for America, but other countries as well. With the absence of the American Revolution, the United States would not be where it is today. Military strategies that were developed in key battles throughout the American Revolution led to the United States claiming and declaring its independence. The Battle of Lexington and Concord were the first battles of the Revolution. Seven hundred British troops began their march to Concord. Britain was accustomed to outnumbering their opponents and fighting in an open area. This was where the American forces had an advantage. The American troops used the guerilla warfare tactic used by the Indians in the French and Indian War. They did not use this tactic as much as people think, but it was very effective in fighting the British. After killing close to 9 American soldiers earlier in the battle when the first shots were fired, the British decided to move forward into Concord. After the British set a fire that got out of control, the American soldiers from higher ground were able to catch sight of the British and thought that the whole town would be torched soon. They rushed down to the North Bridge that was being guarded by BritishShow MoreRelatedWhat Factors During The Colonial Period Essay1636 Words   |  7 Pagescolonial period led to American colonists declaring independence from the British Empire? Be sure to discuss the economic, political, and cultural aspects of the American Revolution. 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Privacy, The State Of Being Away From Public Attention

Throughout time, privacy and security have been two heavily debated topics. There has always been a struggle to find middle ground between a private environment and a secure environment, but the dawn of technology and the Internet has made this struggle even more difficult. The Internet has drastically decreased the expectation of privacy of any and all individuals that have ever used it. Technology in general can pose a threat to an individual’s physical and virtual security. The Internet has also brought forth a sense of anonymity to those looking to conceal their true identities, some of which plan to commit horrific crimes. Privacy and security go hand in hand, however security is by far the most important. What is privacy? Can anyone truly have privacy in this day and age? According to Merriam-Webster dictionary, privacy is â€Å"the state of being away from public attention† (Merriam-Webster). Privacy is very valuable, and sometimes underappreciated aspect of lif e. Here in the United States, there are many laws that are meant to help protect the privacy of a person. One of these laws put in place is the Privacy Act of 1975, which establishes â€Å"a code of fair information practices.† This act regulates the collection, maintenance, use, and dissemination of a person’s information by federal executive branch agencies. (Scott). There are even laws that protect particular private information, one of the most well-known is the Health Insurance Portability and Accountability ActShow MoreRelatedThe, Big Brother Is Watching1274 Words   |  6 PagesThe lighthearted phrase, â€Å"Big brother is watching† from 1984, is well known amongst most culturally educated adults and teens, but as I’ve become more aware of the joke, more and more people treat the phrase as less of a joke and more of a common unspoken rule. The NSA was discovered in 2013 to be tapping into private phone calls and emails from citizens. Social media sites update their privacy policies regularly, granting themselves more and more rights to the information I presume to be be personalRead MoreThe Issue Around Internet Privacy1334 Words   |  6 Pages In more recent years, the issue around Internet privacy is something that has been brought to everyone s attention. In today s society everything is based around social media and online shopping. By doing this people are making their information easily accessible for people to use. People document their whole lives on social media making it much easier for people to find information, that some may consider private, about them. When people post a picture with a location attached to it they thinkRead MoreMedia Reporting Vicious Cycle1402 Words   |  6 PagesAs normal human beings, how many people would like to be followed around by complete strangers and have their picture taken? How would they feel if they read a false and negative article about themselves in a newspaper? Would the y feel uncomfortable and unprotected? The typical answer to that question is yes. Most people would feel uneasy about the whole idea of their lives being publicized for others. They would also most likely feel used. However, the scenarios in these questions are a normal andRead MorePrivacy Violations Within Our Gadgets689 Words   |  3 PagesStarting from mobile phones to multi-tasking robots, technology has dug its way from a rare, valuable product to an essential part of our everyday lives. Taking advantage of this well known fact, federal agencies, companies and individuals develop ways to tear down the wall of defense guarding our private property we trusted in our gadgets. While it is understandable that tracking is needed to ensure safety, public should not be the new privacy. Privacy, the state of being free from public attentionRead MoreWhat’s the Big Deal about Privacy? Essay527 Words   |  3 Pages Privacy is having seclusion from others, where one can be in solitude. Having personal privacy, like most things, have benefits and faults. Recently, Edward Snowden leaked private government documents for the world to see; once this news was discovered, he moved to Russia because Russia does not have extradition laws. A debate on the importance of privacy flustered. Personal privacy is important to have because certain information shared can ruin relationships between others, having privacy is havingRead MoreGoogle Vs. Google Privacy Policy1349 Words   |  6 Pageslike Google and others collect and store individual customer profile as a requirement to provide free services like search, webmail, web storage and social networking services. Official Google Privacy policy states: â€Å"When you use Google services, you trust us with your information.†. (Google) Google privacy policy is built on the opt-out requirement and they influence their customer to implicitly trust it with their personal data. Google claims in their mission statement that â€Å"Google’s mission isRead MoreShould Police Officers Wear Cameras? Essay1464 Words   |  6 PagesHistorically speaking, authorities of the law were never in a position where their professional duties and their character as a public servant of the law were demeaned in a way that there needs to be constant surveillance of them and the people whom they come into contact with. There was never a need of documenting every encounter you had with a civilian before. In this day in age, things have certainly changed, and the past has always been something society likes to change and make better even ifRead MoreIs Privacy Possible in the Digital Age?1609 Words   |  7 PagesPrivacy and security (Initial  essay) Introduction When I think back one of firsts times I thought knowingly about privacy and security in my life at category of every data being stored and maybe later analyzed it was back my previous student days when one of my friend refused to pay with bank card in Alco-store. At that time it seemed to me really paranoiac and weird, but now I get his idea behind it. If one is a gambler for instance, it really isn’t very smart to pay with credit card in gambling-denRead MoreThe Power Of Sharing1001 Words   |  5 Pagessolitude and privacy. Internet-entrepreneur Andrew Keen found this element of the painting very interesting. Keen is a writer who is against sharing of too much information. Keen compares private and domestic life with the Women in Blue Reading a Letter. Keen writes; â€Å"Today, as social media continues radically to transform how we communicate and interact, I can’t help thinking with a heavy heart about The Woman in Blue† (Keen). Keen believes the internet is stripping away people’s privacy; however,Read MorePrivacy Is Utterly Dead By Peter Singer1257 Words   |  6 Pages Privacy is Utterly Dead Peter Singer is the Ira W. DeCamp Professor at Princeton University and the University of Melbourne that studies Bioethics, Philosophy and Public Ethnics. This essay â€Å"Visible Man: Ethnics in a World without Secrets† focuses on transparency and personal privacy. One can see after reading this essay, Singer is in favor of openness, but he also notes that the government misuses these technologies. Privacy is defined â€Å"as the claim of individuals, groups to determine when, how